SO THIS IS WHY

So This Is Why is a smart facility that makes VFX, CGI, Color Grading and Online. Situated in the heart of Hälsingland in the wild north of Sweden, surrounded by mountains, forests, and the occasional trolls, there lies our Post Production Company. To create great things, you need great people. Together with our friends - both national and international - we can take on full scale projects or just focus on our key competences and be a partner for your project. Our base is in Hälsingland but the world is our stage.

ONDSKAN, Serie

GRADE
SF STUDIOS / C More

LEVA LIFE

VFX & GRADE
FLX / VIAPLAY

SUEDI

VFX
Nordic Entert. Group

RED DOT

VFX & GRADE
SF STUDIOS / NETFLIX

North Sea Connection

GRADE
MOPAR

LASSEMAJA

VFX & GRADE
SF STUDIOS

ALEX S2

VFX & GRADE
SF STUDIOS

ALEX S1

VFX
SF STUDIOS

BLACKWAY

VFX & GRADE
ENDERBY ENTERT.

VITT SKRÄP

OPENING CREDITS
MIKAEL CROSS

SAMARIA

VFX & GRADE
ENDERBY ENTERT.

SILVERFALLS 2

VFX & GRADE
TONY-SEVEN FILMs

PEACE

VFX & GRADE
ENDERBY ENTERT.

DANSA FÖRST

VFX & GRADE
GOLDEN ROAD PICTURES

JULKALENDER 2014

VFX & GRADE
SF STUDIOS

HÅKAN NESSER

VFX & GRADE
ENDERBY ENTERT.

DEATH OF AN AUTHOR

VFX & GRADE
ENDERBY ENTERT.

SOMMAR M. SLÄKTEN

VFX
ART & BOB FILM

BLACKOUT

VFX & GRADE
SHORT FILM

1971

VFX & GRADE
SHORT FILM

DEAR AGNES

VFX & GRADE
ENDERBY ENTERT.

INTRIGO

VFX & GRADE
ENDERBY entertainment

WE HAVE TO GO

VFX & GRADE
SHORT FILM

10 MIN AV FRIHET

VFX & GRADE
SHORT FILM

PANTRESAN S1

VFX & GRADE
MINI SERIE

PANTRESAN S2

VFX & GRADE
MINI SERIE

PANTRESAN S3

VFX & GRADE
MINI SERIE

MIRAKLET I VISKAN

VFX & GRADE
GIRAFF FILM

ONDSKAN SERIE

GRADE
SF STUDIOS

LEVA LIFE

VFX & GRADE
FLX

North Sea Connection

GRADE
MOPAR

RED DOT

VFX & GRADE
SF STUDIOS

SUEDI

VFX
NORDIC ENTERT. GROUP

LASSEMAJA

VFX & GRADE
SF STUDIOS

ALEX S1

VFX
SF STUDIOS

INTRIGO

VFX & GRADE
SF ENDERBY entertainment

VITT SKRÄP

OPEN. CREDITS
MIKAEL CROSS

ALEX S2

VFX & GRADE
SF STUDIOS

BLACKWAY

VFX & GRADE
ENDERBY entertainment

PEACE

VFX & GRADE
ENDERBY entertainment

SILVER FALLS 2

VFX & GRADE
SHORT FILM

JULKAL. 2014

VFX & GRADE
SF STUDIOS

DANSA

VFX & GRADE
Golden Road PIc.

HÅKAN NESSER

VFX & GRADE
ENDERBY entertainment

MIRAKLET I VIS.

VFX & GRADE
SHORT FILM

SOMMAR M. SLÄKTEN

VFX
BOB FILM

SAMARIA

VFX & GRADE
ENDERBY entertainment

DEATH OF AN
 AUTHOR

VFX & GRADE
ENDERBY entertainment

DEAR AGNES

VFX & GRADE
ENDERBY entertainment

10 MIN FRIHET

VFX & GRADE
SHORT FILM

BLACKOUT

VFX & GRADE
SHORT FILM

1972

VFX & GRADE
SHORT FILM

WE HAVE TO GO

VFX & GRADE
SHORT FILM

VISUAL EFFECTS

We do not think that content is one thing and Post Production is a layer that is added afterwards as a fine garnish. We create innovative and complex sequences for high-end television, commercials, moving content and feature films.

Regardless of what you order we will treat your production with the same attention to detail and quality – and we pride ourselves that we will bring you something more than a garnish.

VFX BREAKDOWN LASSEMAJA

VFX BREAKDOWN ALEX

VFX BREAKDOWN SUEDI

COLOR GRADE

Color creates both depth and atmosphere, but we are also convinced that color is important to enrich and fill the narrative of your production with meaning. Through coloring, we will help you create the perfection that your project deserves.

DELIVERIES

We have many years of experience of deliveries and will be able to help you with most kinds. Approved to deliver to Netflix.

OPENING CREDITS

Synechdoke is the classic Greek word for a figure of speech in which a part of something stands for the whole of something or vice versa. This is how we look at the opening credits. They are the ones who set the tone for the whole production that the audience will see next. This is also the reason why we get so thrilled to make them.

ALEX S2

ALEX S1

VITT SKRÄP

COMMERCIAL

We have been producing commercials for over 15 years to a variety of companies and organizations. Together, we can find a solution that highlights the creative idea, drives the message and ensures the convincing result you wanted from the beginning. By having a comprehensive overview of the entire production, we can follow your project from the first draft to the implementation and post production.

ABOUT

So This Is Why is an award winning company that specializes in VFX, CGI, Color Grading and Online. We are a company that thrives upon collaboration to make production projects a reality; we can manage full-scale projects or focus on key components of your project. We are getting a kick out of following a project from the idea on the storyboard to the final product and we see an exciting challenge in adapting the production to your dreams, wishes and budget constraints. Though, one thing we do not compromise with - the quality

MEET OUR TEAM

PETER MATTSSON

Colorist, Vfx supervisor

MINICA KRAFT

VFX artist, Graphic designer

MINICA@SOTHISISWHY.COM
PHONE +46 702-663990

JOHAN BODELL

Post production producer

ANDERS SUNDQVIST

Motion graphics, 3D generalist

JOHN SNYGG

3D artist, Compositor

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